Location
- Canada
The role
You'll develop conversion-focused copy across paid ads, organic social, lifecycle email and SMS, landing pages, and product campaigns to scale the company's performance marketing. Working with Marketing, Lifecycle, Creative, and Design teams, you'll concept, write, test, and refine messaging while balancing sharp copy with a warm, empathetic voice in a highly regulated industry. This is a senior full-time remote role with flexible hours and meetings in EST.
At a glance
- Experience
- 5+ years
- Level
- Senior
Tools and skills
Skills
Direct Response CopywritingProactivityAdaptabilityAdvertorial WritingROAS OptimizationConversion CopywritingUGC ScriptwritingRetention MarketingProblem SolvingEditorial JudgmentProduct Page CopywritingA/B TestingCompetitor AnalysisEmpathyMessaging StrategyEmail AutomationMarketing CampaignsPaid SocialVideo ScriptwritingSMS MarketingSubscriber GrowthTime ManagementHealthcare CopywritingConsumer PsychologyCreative TestingFDA ComplianceOffer PositioningOffersCreativityConversion Rate OptimizationLifecycle Email MarketingHealth and Wellness CopywritingOrganizationCommunicationCollaborationAttention to DetailPerformance Metrics AnalysisProduct LaunchesCTR OptimizationFTC ComplianceCustomer Lifetime ValuePerformance CopywritingLanding Page Optimization