Head of Content

Hercules is looking for a Head of Content. Hercules is the best AI app builder for business, backed by a16z.

Posted by: Brendan Falk, Founder and CEO

Head of Content

Marketing · San Francisco · Full-time

What are we looking for?

Hercules is looking for a Head of Content to help us scale all our content production across social, paid media, SEO, and Blog.

What will you do?

You will own all content production at Hercules

• Lead: Manage a team of ~10 full-time employees + contractors
• Content standards: You will enforce and raise the bar for content across the company
• Marketing angle and messaging: You will own ad prioritize the market angles and messaging we pursue at the company
• Written content: You will lead our content strategy and production across SEO, blog, social media, product announcements, case studies, Google ads, and more
• Static image content: You will lead our static image content strategy, primarily used on Meta
• Video content: You will lead our video content strategy for paid ads like Youtube and Meta, as well as video customer stories or announcements
• Paid and organic: You will own content across paid and organic
• Hire: You will help hire/manage writers, editors, designers, and other creators

What skills do we expect you to have?

We expect candidates to be incredibly strong across all of the following areas:

• Writing quality: exceptional long-form writing ability. Our style is terse, simple, clear, convincing, authentic, and useful. We do not accept AI slop. A track record of strong written communication is a hard requirement
• SEO: strong understanding of search intent, content structure, on-page SEO, internal linking, content refreshes, and what it takes for content to rank
• Commercial sense: create content that ranks AND converts the audience to paid customers
• Technical fluency: familiarity with technical concepts like APIs, authentication, hosting, role based access control etc
• AI leverage: 10x your workflow by using the frontier of AI tools well. We expect you to be able to product ~50+ high quality articles a month, if not more
• Hiring and management: We expect you to have a background managing at least 15 people

Compensation: $100k-$300k + equity (variable based on seniority, equity, and location)