Location
- United States
The role
You'll own the company's content engine end-to-end, from the website and editorial calendar to orchestrating SME-driven content and optimizing for search, AI, and conversion. You'll report to the Head of Marketing, manage a Marketing Specialist, and partner with internal and external experts to turn expertise into a family of assets that move ICPs from unaware to converted. This is a senior role with a focus on performance metrics, AI workflows, and building a repeatable content engine.
At a glance
- Experience
- 7+ years
- Level
- Senior
Tools and skills
Skills
Website ManagementStrategic ThinkingPresentationCoachingSchema MarkupGenerative Engine OptimizationDelegationA/B TestingKeyword ResearchInnovationLLM OptimizationAnalytical ThinkingContent ArchitectureAnswer Engine OptimizationCopywritingIntegrityLead GenerationConversion Rate OptimizationEditorial Calendar ManagementMentoringContent StrategySearch Engine OptimizationProject ManagementPerformance Metrics AnalysisContent MarketingPipeline ReportingEditingLanding Page OptimizationContent Repurposing
