Social Writer

I’m hiring!!!!! Looking for a stellar, flexible writer with strong social experience to help write content at 10Best and across our portfolio businesses at USA TODAY!!!!!!! Join us!!!

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Job Description

USA TODAY Co., Inc. is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a sustainable, growth focused media and digital marketing solutions company. Through our trusted brands, including the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations, including our network of local properties, in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom, we provide essential journalism, local content, and digital experiences to audiences and businesses. We deliver high-quality, trusted content with a commitment to balanced, unbiased journalism, where and when consumers want to engage. Our digital marketing solutions brand, LocaliQ, supports small and medium-sized businesses with innovative digital marketing products and solutions. USA TODAY Co. open roles are featured on various external job boards. When applying to a position at USA TODAY Co., you should be completing an application on USA TODAY Co. Careers via Dayforce. Job postings directing you to complete an application on other external sites may not be valid.     To connect with us, visit www.usatodayco.com

USA TODAY 10BEST is seeking a dynamic and creative social manager and content creator to focus on three key areas: growing 10BEST’s audience through social and video; writing affiliate content for the site; and writing CPC content for USA TODAY across multiple categories, including home services, finance, and more.  We are seeking an early-career editorial professional who wants to spread their wings at a major media brand. This person thrives on creating strategies to reach new audiences and creating engaging, service-oriented content. The role will be responsible for overseeing 10BEST’s social media efforts and pitching and writing content. This role will report to the editorial director of portfolio businesses and affiliate partnerships and work closely with 10BEST’s digital editor.  

This role is remote and can be based anywhere in the US, except for Alaska and Hawaii. 

Responsibilities: 

• Develop and implement platform-specific strategies to grow and engage audiences across established and emerging social media platforms. 
• Coordinate social planning with other teams and social editors at USA TODAY.
• Track and report on key metrics such as engagement rates, follower growth, reach, and conversions. 
• Pitch or be assigned affiliate stories and write, covering themes such as food, travel, home, home services, finance, entertainment, and seasonal inspiration. 
• Collaborate with other 10BEST and USA TODAY editors to strategically integrate social, affiliate, and broader team strategies.
• Collaborate with SEO, audience, and analytics teams to optimize content for search and syndication across USA TODAY Network platforms.  
• Maintain editorial standards and voice consistency across all platforms and stories, ensuring content is informative, upbeat, and accessible.  

Requirements: 

• Bachelor’s or master’s degree in journalism or related field or an equivalent combination of education and experience.  
• 3-plus years of experience in social media marketing, lifestyle journalism, digital media, or editorial roles with a focus on service content. 
• Proven ability to develop social and video strategies.
• Hands-on experience creating social video.
• Strong writing and editing skills, with a distinct, engaging voice. 
• Good command of AP grammar and style.  
• Excellent organizational and communication skills, with the ability to juggle multiple projects and deadlines. 
• Proficiency in SEO best practices and tools.  
• Adhere to Gannett’s Principles of Ethical Conduct.  

Application Instructions     

We are eager to learn more about you and how you fit this role. When you apply, don’t limit your upload to a resume; show us what you’ve done. To do so, put together a single document file that includes the following, in this order:     

1. Your resume – one to two pages.  
2. A cover letter outlining how you would approach the role.
3. Links to no more than three published stories, writing samples.     

It is important that these items be assembled into a single document and uploaded in PDF format. Completing these steps will ensure that your application receives the highest consideration. 

The hourly rate for this role will range between $25.48 and $39.81. Base compensation is reflective of many factors, including, but not limited to, the market in which one lives/works, individual education level, skills, certifications and experience. Note: variable compensation is not reflected in these figures and based on the role, may be applicable.

USA TODAY Co., Inc. is a proud equal opportunity employer committed to building and maintaining a diverse workforce. As such, we will consider all qualified applicants for employment and do not discriminate in connection with employment decisions on the basis of an applicant or employee’s race, color, national origin, ethnicity, ancestry, citizenship status, sex, gender, gender identity, gender expression, religion, age, marital status, personal appearance (including height and weight), sexual orientation, family responsibilities, physical or mental disability, medical condition, pregnancy status (including childbirth, breastfeeding or related medical conditions), education, genetic characteristics or information, political affiliation, military or veteran status or other classifications protected by applicable federal, state and local laws in the jurisdictions where USA TODAY Co. employs employees. In addition, USA TODAY Co., Inc. will provide applicants who require a reasonable accommodation, as a result of an applicant’s disability or religion, to complete this employment application and/or any other process in connection with an individuals’ application for employment with USA TODAY Co., Inc. Applicants who require such accommodation should contact USA TODAY Co., Inc.’s Recruitment Department at Recruit@usatodayco.com. Applicants must be authorized to work in the applicable location. Applications from outside these regions will be removed from our system after submission.

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