Social Media Strategist
Scott SocialYou know a trend before it peaks. Your camera roll is basically a mood board. And you've been critiquing brand captions since before it was a career. Sound familiar?
It might be time for you to become a Scottie.
We love having new + creative minds join our team and we can't wait to create beautiful and heart-felt social media content alongside you.
About Scott Social
Scott Social is a boutique social media marketing agency with clients and team members around the country. We elevate and streamline the social media presence of hospitality and e-commerce brands, from beautiful content creation to heart-to-heart community management and everything in between.
We're looking for an experienced Social Media Strategist who's available for 35-40 hours with a salary of $56,000 to $66,000.
Responsibilities:
- Become an integral part of the team to plan, create, and manage brand-consistent digital marketing strategies for multiple clients.
- Write and edit clear, engaging, and on-brand copy for captions, blogs, promotional emails, infographics, and all forms of social media.
- Consistently design error-free content without spelling, grammatical, and formatting mistakes and meet all assigned deadlines.
- Maintain brand guidelines when overseeing graphic design and sourcing miscellaneous content, then use this content to plan & design an aesthetically pleasing Instagram grid.
- Engage in daily community management which requires listening and responding to the client's audience using a brand-consistent voice.
- Create assets for our Paid Ads Specialist to use in paid campaigns.
- Mood board and plan for internal and client photoshoots.
- Support content creation for our clients. This might look like filming UGC in person at the client's business or helping at a client photoshoot.
- Analyze monthly analytics, track ROI of campaigns, and adapt social media strategies as needed to increase effectiveness.
- Optimize the language, tone, and message of social media strategies based on our clients' target audience's behaviors.
- Think outside the box to brainstorm unique, original, innovative, and relevant concepts that stand apart from the competition.
- Assist with client communication through email correspondence, monthly calls, content edits, and analytics reporting.
- Create fun content for Reels, TikTok, and other social media platforms.
- Participate in weekly team meetings and collaborate with the team to develop unique campaigns and content calendars for clients.
Skills + Abilities:
- Writing Skills - Consistently write error-free content without spelling, grammatical, and formatting mistakes.
- Attention to Detail - Must be detail-oriented; able to follow processes and routines. Execute social media publishing strategies ensuring that all posts are accurate, punctual, safe, and on-brand.
- Time Management - Effectively manage one's own time, adjust to changing priorities, and meet all assigned deadlines despite interruptions.
- Proactiveness - Anticipate problems, needs, or changes and pivot accordingly.
- Problem Sensitivity - The ability to tell when something is wrong or is likely to go wrong.
- Comprehension and Expression - Comprehend and communicate information and ideas so that team members and clients will understand.
- Visual Communication Skills - Collaborate with a graphic designer and video editor to craft visuals that educate, motivate, and engage the viewer.
- Creativity - Creatively lead, attend to, and oversee innovative, unique, and original client campaigns from conception to implementation.
Requirements + Qualifications:
- Minimum 3 years experience in social media management
- 1 year preferred in an account management role
- Strong knowledge and familiarity of social media platforms, including Facebook, Instagram, TikTok, Pinterest, and Twitter
- Bachelor's Degree in marketing, communications, creative writing, English, or equivalent work experience required
- Passion for social media and ability to stay on top of trends and social media best practices
- Experience in adapting language, tone, and messaging to the audience of varying clients across industries
- Experience in successfully managing multiple long and short-term projects
- Ability to manage deadlines to deliver tasks on schedule and problem-solve through issues
- Must have availability to work during business hours of Monday through Friday, 10am to 5pm
- Must be detail oriented, a clear communicator and a problem-solver
The Perks:
- Fully Remote Working Schedule: Work from home or from a coworking space.
- Wifi + Cell Phone Reimbursement: We'll reimburse you $100 each month for your cell phone and Wifi.
- Responsible PTO Policy.
- Retirement Plan with a 3% match once hired as a full time employee.
- Maternity + Paternity Leave: up to 12 weeks with up to 50% of average weekly salary for full time employees.
- Health Insurance Options: healthcare reimbursement of up to $500 per month once hired as a full time employee.
- Yearly Retreat with all travel expenses covered.
- Learning Opportunities reimbursed up to $750 per year.
Posted by: Chelsea Flower, Owner and CEO