Senior Social Media Manager

🚨 I'm hiring! 🚨 Seeking a rockstar Senior Manager, Social Media to join the team at Live Tinted 💫

If you’re a creative storyteller who lives and breathes digital culture — and you’re passionate about building inclusive, community-driven brands, we'd love to meet you.

You’ll lead our social strategy across platforms, shaping how Live Tinted shows up every day and connecting with our amazing community in meaningful ways.

🌎 Remote (U.S.) role
📩 Apply here: [click apply] or email your resume to careers@livetinted.com with the subject line “Sr. Social Media Manager.”

Know someone who’d be a great fit? Tag them below or send them my way! ✨

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Live Tinted is looking for a strategic and creative Sr. Social Media Manager to lead our brand’s presence across all social platforms. This role is responsible for shaping and executing a cohesive social strategy that builds community, drives engagement, and tells inclusive, impactful stories aligned with our mission. You’ll own the day-to-day execution across channels—while also thinking big picture to push the brand forward with trend-savvy, insight-driven content. The ideal candidate lives and breathes digital culture, has a deep understanding of platform nuances, and knows how to build a brand voice that drives connection. You’re both a creative thinker and a strategic doer, comfortable creating content, collaborating cross-functionally, and tapping into community and creator voices to bring the brand to life. This role is a key member of the Brand Marketing team and will work closely with our Founder, Influencer/Community team, and external creative partners.

About Live Tinted

Live Tinted is a community-driven beauty brand on a mission to revolutionize the industry by championing multicultural beauty through inclusive conversation, community and product innovation. At Live Tinted, beauty is our vehicle for cultural connections. We all have more in common than we realize - from dark circles to hyperpigmentation. Our multicultural community is a place to discuss this all, and have your discussions lead the product development. Culture is home, and we are developing a collective home, for every shade in between. Our mission is to continue to raise awareness for more representation and identity affirmation while creating solutions with POC-first in mind. Along the way, our products have amassed love from our community and won multiple awards— including the O-Beauty Awards, Allure's Best of Beauty Awards, Glamour Beauty Award, Essence Best in Black Beauty Award, the WWD Beauty Inc. Innovative Product of the Year Award, and Ulta Beauty's Emerging Brand of the Year Award.

Description

Key Responsibilities:

• Lead Social Strategy & Execution: Own the end-to-end execution of the Live Tinted social media calendar—including planning, briefing, creation, and posting—across all brand channels (Instagram, TikTok, LinkedIn, YouTube, etc.)
• Creator & Community-Driven Content: Collaborate with the Influencer & Affiliate team to build and manage a network of brand creators (community members, superfans, influencers, UGC partners). Scout, brief, and manage creators to generate content for both organic and paid use.
• Trend & Cultural Relevance: Stay on top of social, cultural, and beauty trends to keep Live Tinted’s content fresh, relevant, and conversation-worthy. Bring new ideas and formats to the table that elevate our storytelling and drive engagement.
• Copywriting & Brand Voice: Craft compelling copy, hooks, and captions that reflect the Live Tinted voice and mission. Support Founder content as needed with creative ideation and copywriting.
• Channel Growth & Engagement: Manage day-to-day community engagement: respond to comments and DMs, moderate conversations, and foster genuine dialogue that builds brand love.
• Performance Tracking & Insights: Monitor performance across platforms, pulling and presenting monthly reports with key metrics, takeaways, and content optimizations.
• Cross-Functional Collaboration: Work closely with the Brand, Influencer, and PR teams to align on messaging, campaigns, and launches. Partner with internal design and external creative teams to bring social-first ideas to life.

Qualifications:

• 5-7 years of experience in social media, content marketing, or digital strategy, preferably in beauty, fashion, or lifestyle
• Deep understanding of platform-specific content strategies (Instagram, TikTok, LinkedIn, YouTube, etc.)
• Proven track record of growing and engaging brand social communities
• Strong copywriting skills with a knack for social-first storytelling and content hooks
• Experience briefing, managing, and sourcing content from creators and community members
• Familiar with social media analytics platforms (e.g., Dash Hudson, Meta Business Suite, Sprout Social, etc.)

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☀️ To apply to this role, click the big purple "Apply" button on this page. If the pop-up is a profile or an email draft, send them a message per any requirements above. Otherwise, fill out the attached form.

⚠️ Please DO NOT APPLY if you cannot demonstrate relevant experience in the key areas listed above or meet the location requirements. 

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