Senior Product Marketer
giffgaffFellow product marketers! Come and join me 🤝 😱 🥳
Genuinely very exciting news - we're growing the product marketing team here at giffgaff, looking for someone to step into a senior position on the mobile side of the business.
Product marketing at giffgaff is about being the vital glue between product, marketing, commerce and service teams, thereby helping everyone succeed. You will have impact in every corner of the business, every day, alongside a bunch of people who are a joy to work with.
Holler if you're interested!
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As a Senior Product Marketer, you will play a pivotal role in shaping how our mobile and phones products are brought to market, ensuring they meet genuine member needs while driving commercial growth. Acting as the link between product, marketing, commercial and service teams, you will translate customer insight into compelling propositions and ensure our messaging clearly communicates the value of what we offer.
In this role, you will lead end to end go to market activity, from defining positioning and crafting impactful campaigns through to analysing performance and optimising for continuous improvement. You will use data, experimentation and customer feedback to refine strategies, working closely with cross functional teams to deliver measurable growth across acquisition, engagement and retention, while championing a customer first approach in everything we do.
Who we are
Do you want to join a connectivity provider that's up to good? At giffgaff, we do things differently. We call out the bad and find a better way. We're laser-focused on flexibility, value and mutual good. And we're proud to be a certified B Corp. This means we've joined a network of more than 2,000 UK companies who want to make a positive impact on people and the planet. Working at giffgaff is something you could be proud of too.
You'll get the best of both worlds, the energy and fast pace of giffgaff, plus all the benefits that come with being part of our parent company, Virgin Media O2.
Our business model is unique. We work with our members (our customers) to understand their needs in all areas of the business. We love this highly collaborative approach. We're always looking to acquire new members, and to do that we need the best people in our team.
In return for your outstanding efforts, you'll be rewarded with a competitive salary and excellent benefits that are all about making your work life a winner. Take a look at our culture and benefits - you might just be surprised.
Our bright and modern gaff is in Uxbridge, in leafy West London. But if commuting isn't for you, most of our roles can be hybrid or remote, or anywhere in between.
The must haves
In order to be considered, you must have the following experience;
• Significant product marketing experience with a track record of driving customer acquisition, engagement and retention
• Strong experience developing and executing go to market strategies for product launches and updates
• Demonstrable ability to translate complex products into clear, customer-focused messaging and positioning
• Experience using data, analytics and experimentation to optimise marketing performance and inform strategy
• Proven experience working closely with product teams within a modern product operating model
The other stuff we are looking for
We'd also love you to bring;
• Experience working in high-growth or fast-paced environments with a focus on continuous improvement
• Familiarity with marketing automation, CRM platforms and performance marketing channels
• Experience with customer research, insight generation and competitor analysis
• Strong stakeholder management and cross-functional collaboration skills
• Excellent communication and storytelling abilities to bring propositions to life
What's in it for you
Our goal is to celebrate our people, their lives and everything in-between. We aim to create a culture that empowers everyone to bring the best versions of themselves to work each and every day. We believe the most inclusive and diverse culture makes for a better business and a brighter world.
Working at giffgaff means you get a bumper reward package bursting with benefits, and loads of extras you can add if you’d like to. These are designed to support both you and your loved ones, making sure that you’re covered no matter what life throws your way.
We're all about hybrid working here, so expect to have a base location where you'll have the right facilities to enable amazing collaboration and quality time with your team, alongside all the right kit to work from home too.
Next steps
Once you've applied the next steps of the process, if successful, are likely to include an initial screening conversation, followed by an interview focusing on product marketing experience and stakeholder collaboration, and a final stage which may include a task or case study.
If you’ve got any burning questions or require reasonable adjustments to support you through the recruitment process, please drop the recruiter a note. Thanks for your patience in the meantime and for showing an interest in joining the giffgaff family.