Sales Enablement Content Manager

Job description

Department: Marketing

Reports to: Senior Marketing Manager

Location: Remote (U.S. Preferred) / Must work 9 am-5 pm ET

Employment Type: Full-Time

Who we are:

Innodata (NASDAQ: INOD) is a global data engineering company committed to the belief that data and artificial intelligence are fundamentally connected. Our mission is to support the world’s leading technology companies and enterprises in advancing Generative AI and AI innovation. We offer a comprehensive range of solutions, platforms, and services designed for both creators and adopters of Generative AI and AI. With over 35 years of experience, we take pride in consistently delivering the highest quality data and exceptional outcomes for our clients.

About the Role

Innodata is seeking a Sales Content & Enablement Manager to own the creation, organization, and evolution of our sales content. This role sits within the Marketing team and works closely with Sales to ensure our go-to-market teams are equipped with clear, compelling, and on-brand materials that communicate Innodata’s value.

This is a hands-on, content-first role focused on building sales decks, one-pagers, solution briefs, battle cards, and proposal assets, while also supporting light sales training and content adoption. The ideal candidate possesses hands-on experience in developing impactful sales collateral, managing enablement resources, and working cross-functionally to enhance sales performance. They enjoy writing, storytelling, and turning complex technical solutions into simple, buyer-friendly narratives. This individual will collaborate closely with the content team, fostering alignment and partnership on content strategy and execution.

Key Responsibilities

Content & Collateral Development (Primary)

• Serve as the primary creator of sales content, including pitch decks, one-pagers, solution briefs, proposal templates, case studies, and competitive battle cards.

• Partner closely with the Senior Marketing Manager to ensure all materials align with Innodata’s messaging, positioning, and brand standards.

• Translate complex AI and data engineering solutions into clear, compelling, buyer-centric narratives.

• Create and maintain templates and storytelling frameworks to ensure consistency and quality across all sales materials.

• Continuously refine and update content based on sales feedback, market changes, and campaign priorities.

Content Adoption & Sales Readiness

• Manage and organize a centralized library of sales content to ensure materials are easy to find, current, and used effectively.

• Partner with Sales to train teams on what content exists, when to use it, and how to position it in the sales cycle.

• Support onboarding and occasional enablement sessions tied to new content, product updates, or campaigns.

• Gather feedback from Sales and Solutions teams to continuously improve content relevance and usability.

Tools & Systems

• Maintain sales content within enablement and content management platforms.

• Track basic content usage and adoption metrics, partnering with the team for deeper reporting or integrations.

• Ensure sales content remains current, accurate, and aligned with active campaigns.

Job requirements

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field (or equivalent experience).

• 3–6 years of experience in sales enablement, content marketing, product marketing, or a similar B2B role.

• Strong writing and storytelling skills, with experience creating sales-facing content such as decks, one-pagers, or solution briefs.

• Experience working cross-functionally with Marketing and Sales teams.

• Comfortable translating complex or technical topics into clear, persuasive messaging.

• Strong organizational and project management skills.

• Experience in B2B SaaS, AI, data, or technology companies is a plus.

Portfolio Requirement
Applicants must provide 2–3 examples of sales content they have personally created, such as a pitch deck, one-pager, solution brief, proposal asset, or battle card.

Success Metrics

• Consistent delivery of high-quality, brand-compliant sales content.

• Increased adoption and usage of sales enablement materials.

• Faster turnaround time for sales content requests.

• Improved alignment between Marketing and Sales messaging.

• Positive feedback from sales on content clarity and usefulness.

Important Note
This role is a hands-on, individual contributor position within Marketing. It does not own sales strategy, forecasting, territory planning, quotas, sales management, or sales methodology.

Why Join Innodata

At Innodata, you will collaborate with some of the most talented professionals in the fields of AI and data. As a member of our global team, you will play an active role in driving innovation at the intersection of human expertise and machine intelligence. We offer competitive compensation, flexible remote work options, and the opportunity to help define the future landscape of AI.