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Marketing Strategist

BookMachine
4 hours ago
Freelance/Contract
Remote
United Kingdom
Β£45,000 GBP yearly
B2C Content Marketing, Content Strategy, PPC and Advertising, AI and Automation

πŸ“£ BookMachine is hiring! We're seeking a Marketing Strategist to join the Creative Agency team on a full-time or part-time basis.

Our work spans education, publishing, literacy, culture, and innovation. We partner with brands who shape the future of learning and culture, and help them cut through.

As a strategic marketer within the team, you will understand how to engage parents, schools, and universities for our clients' campaigns, and bring a deep knowledge of the book marketing landscape.

We are proudly a remote-first company, meaning you can work remotely from anywhere, with hybrid working available at our London offices in North Greenwich.

Please feel free to reach out via Direct Message, or via our website, if you have any questions about the role.

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Salary:Β From Β£45,000 per annum (FTE)

Contract Type:Β Permanent, 3–5 days per week, remote first or hybrid available

Deadline for applications:Β Wednesday 20th May 2026

To apply for this role, please send a covering email and CV (as a PDF) addressed to [click apply]

About BookMachine

Our marketing agency is built on a belief that learning should last a lifetime and that curiosity can change lives. Since launching in 2016, we have partnered with hundreds of organisations spanning education, publishing, literacy, culture, and innovation, helping ideas, stories, and learning experiences reach the people who need them most.

In 2026 we are launching a new agency as part of BookMachine, which will focus on promoting organisations which are at the forefront of learning and culture. We will be part of the thinking behind what learning will look like in the future – as technology continues to advance apace.

Our talented team provides strategic direction on brand transformation, supported by specialist delivery across areas such as paid media, emerging platforms, and GEO.

We offer a flexible hybrid-working environment, centred around our London hub in the heart of Greenwich Peninsula’s Design District. Everyone we work with is passionate about learning and culture, whilst delivering high-level campaigns that drive results.

About the Role

BookMachine is looking for a strategic, experienced marketer to work on a range of projects across the learning ecosystem.

Key responsibilities:

  • This is a strategy-first role focused on shaping marketing direction and client outcomes, working closely with a team of specialists who deliver execution
  • Facilitating meetings, workshops and leading on strategy days
  • Collaborating with clients to understand their goals
  • Collaborating with sales to develop client proposals
  • Leading the development of marketing strategies and campaign direction
  • Leading analysis and insight to inform strategy and optimise performance
  • Directing and collaborating with internal project teams and external collaborators including designers, copywriters, influencer experts and video producers

We’re looking for:

  • Extensive experience in marketing strategy, specifically within the learning and publishing industries. We are looking for a strategist who understands how to engage parents, schools, and universities, and who brings deep insight into the book marketing landscape
  • A proven track record of delivering cross-channel marketing campaigns, including paid media (TikTok, Linkedin specifically), email marketing, and creative briefing
  • Excellent understanding of digital marketing concepts and best practices
  • Proactive in leveraging AI to enhance audience insight or workflows
  • Evidence of awareness in digital marketing and technology trends
  • Excellent written and communication skills, together with excellent attention to detail
  • Responsive to clients and the team
  • Project management skills
  • Ability to present results to clients and make strategic recommendations
  • A growth mindset – you believe in continually improving your abilities through effort, perseverance, and practice
  • You must have the right to live and work in the UK.

Preferred but not essential:

  • Professional qualifications in strategic marketing, with strong working knowledge of GA4, paid media, and Amazon Advertising.

Working for BookMachine

Benefits and Provisions

This role is offered on a permanent basis, with flexibility to work between 3–5 days per week.Β 

At BookMachine we are committed to equal pay and opportunities by promoting equal opportunities and diversity throughout the Company. We promote a family friendly work environment and aim to provide a safe and healthy workplace which promotes wellness. We practise a people-centric approach by promoting a collaborative and social workplace and we celebrate entrepreneurship and innovation.

You can expect from us, at a minimum:

  • 25 days holiday per year and bank holidaysΒ 
  • After 1 year of service, up to 2 additional days holiday per year to staff who travel on holiday by train, coach or boat instead of flying (as part of our contribution to lower-carbon emissions)
  • Flexible hybrid-working environmentΒ with necessary equipment providedΒ 
  • An annual training budget to help you develop your skills at work, in addition to access to all BookMachine coursesΒ 
  • Employee Assistance Programme (includes access to a 24-hour helpline and app providing support for life issues and problems)
  • Contributory pension schemeΒ 
  • Annual profit share
  • Enhanced parental leave provision

We also provide flexibility for the team to fit in appointments and caring duties around their working hours.

Belonging at BookMachine

At BookMachine we’re committed to building a team of people from all walks of life; a diverse and inclusive culture is at the core of our company. Regardless of where you come from or how you identify, you can belong at BookMachine.Β 

As a remote-first company we realise that social connection is important and so we support two fully funded annual away days with a social event.