We are looking for a Product Page Copywriter who can craft persuasive, conversion-focused copy that turns product visitors into customers. You will be responsible for writing compelling product descriptions, headlines, benefit-driven content, and supporting sections that communicate the value of our products and encourage purchases.
How does your day to day looks like
- Write high-converting product page copy for Shopify stores.
- Create compelling headlines, subheadings, product descriptions, and calls-to-action (CTAs).
- Research products, target audiences, competitors, and market trends to create persuasive messaging.
- Collaborate with internal team to produce complete product pages.
- Maintain a consistent brand voice across multiple stores and product categories.
- Optimize copy for readability, customer engagement, and conversions.
- Revise and improve existing product pages based on performance data, customer feedback, and A/B testing results.
- Ensure all content is grammatically accurate, factually correct, and aligned with brand and compliance guidelines.
- Manage multiple writing projects while meeting deadlines.
Who are we looking for
- Strong portfolio demonstrating product pages, sales pages, landing pages, or other conversion-focused copy.
- Excellent command of written English with exceptional grammar, spelling, and attention to detail.
- Strong understanding of consumer psychology, persuasive writing, and conversion rate optimization (CRO).
- Ability to simplify complex product information into clear, engaging, and persuasive copy.
- Strong research skills with the ability to quickly understand new products and industries.
- Ability to manage multiple projects in a fast-paced environment.
- Strong communication and collaboration skills.
What Success Looks Like
Within your first few months, you will:
- Consistently deliver high-quality, conversion-focused product page copy on schedule.
- Produce messaging that clearly communicates product value and improves customer engagement.
- Maintain a consistent brand voice across multiple stores and product categories.
- Collaborate effectively with cross-functional teams to launch products efficiently.
- Continuously improve product page performance by refining copy based on analytics, testing, and customer insights.