Content Writer

We're hiring a content writer! Looking for a great writer, and bonus if they have graphics skills. Please share if you know of anyone who wants to join our awesome, creative marketing team.

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Position Description

Job Title: Multimedia Content Developer

Department: Marketing & Strategic Communications

Salary Range: $44,319.64 - $53,737.57

Pay Grade: 108

FLSA Status: Exempt

Salary Admin Plan: A&P (annual contract)

Veterans' Preference Eligible: No

JOB SUMMARY

This position produces marketing and communications content for use in printed and/or online marketing and communications efforts. Responsibilities may include: researching; drafting; proofreading and editing written materials.

DISTINGUISHING CHARACTERISTICS

Primarily remote with the ability to attend on campus events and activities as needed.

ESSENTIAL JOB FUNCTIONS

• Writes, edits and proofreads web content, blogs, feature stories and communication materials for a variety of print and online mediums, including, but not limited to, internal and external news platforms, magazine, reports, press releases, media ads, brochures, speeches, scripts, editorial pieces, booklets, flyers, and other collateral to promote various College programs, activities and initiatives.
• Consults with various departments to determine desired marketing and communication needs, and executes marketing and communication plans, projects and strategies.
• Works with the content team, including writers, photographers, social media manager, public relations coordinator and others, to coordinate story assignments, artwork, designs and other supporting content.
• Ensure content meets established style and communications guidelines and branding of the College.
• Creates or procures images for stories and publications.
• Manages project workflow withing the department¿s project management system, which includes tracking projects and progress, prioritizing project needs, determining work assignments and ensuring department efficiency.
• Researches and produces marketing collateral and messaging for specific audiences including prospective students, currently enrolled students, community members and employees.
• Attends events and activities on campus as needed, to report on activities and create relevant promotional content. Some activities may occur outside of normal business hours, such as commencement.
• Conducts research and gathers content for special projects.
• Creates ad content for newspapers, radio, etc.
• Uses sophisticated content management software to create and edit content to support strategic marketing and communications initiatives.
• Attends (virtually or in-person) events for the planning and implementation of marketing collateral and presents and communicates content ideas to stakeholders.
• Monitors trends in marketing and promotion.
• Assists in the compilation and monitoring of analytics for certain communication projects.
• Performs other duties as assigned.

MINIMUM EDUCATION AND EXPERIENCE REQUIREMENTS

Bachelor's degree in mass communications, public relations or related field; two (2) years of related work experience in the mass media/mass communications, marketing, public information, web design or related field; or any equivalent combination of education, training, and experience which provides the requisite knowledge, skills and abilities for this job.

KNOWLEDGE, SKILLS AND ABILITIES

Knowledge of:

• Writing, editing and proofreading;
• Marketing principles and practices;
• Project management principles;
• Publications development techniques and practices;
• Proper use of the English language;
• AP writing style;
• Graphic design, photo editing;
• Customer service principles;
• Researching principles;
• Basic training principles; and
• Computers and related software applications, including Microsoft Office suite.
  Skills in:
• Developing and implementing marketing and communication plans;
• Preparing clear and concise marketing and communication materials;
• Organizing;
• Providing customer service;
• Assisting with coordination of the preparation and publication of a variety of marketing, promotional and/or communication materials;
• Designing concepts for publications and website content;
• Incorporating graphics and photography in editorial content;
• Using a computer and related software applications; and
• Communication, interpersonal skills as applied to interaction with assigned employees; coworkers, supervisor, the general public, etc. sufficient to exchange or convey information and to give and receive work direction.

Ability to:

• Manage multiple simultaneous projects.
• Flexibility to attend occasional events or activities outside of normal business hours, such as commencement.

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☀️ To apply to this role, click the big purple "Apply" button on this page. If the pop-up is a profile or an email draft, send them a message per any requirements above. Otherwise, fill out the attached form.

⚠️ Please DO NOT APPLY if you cannot demonstrate relevant experience in the key areas listed above or meet the location requirements. 

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