Book Publicist

This is a remote position.

Our Ideal Candidate

Has been a book publicist for several years and LOVES it! Has a burning passion for landing authors on top-tier press outlets and loves working with a team. Has leadership qualities and is looking for growth with a successful boutique agency. Someone with passion for a job well done; who wants to be part of a caring work family for the long term.

Someone who is ready to oversee authors and lead team members in a 24-year-old thriving family-owned business in the ever-changing book world. You are a problem solver, confident, enthusiastic, ambitious, engaging, intelligent and results-oriented. An A-player with high integrity and impeccable ethics. You believe in yourself and your ability to contribute and are laser-focused on achieving every day. Exceptional relationship and communication skills allow you to influence people. You value working from home, a flexible schedule, and working with a team of committed professionals.

Who We Are

Founded in 2002, PR by the Book is a boutique publicity firm specializing in literary media relations and social media campaigns for authors and experts. We pride ourselves on offering a lifestyle company culture that includes a flexible schedule and a virtual office.

Description

A book publicist develops and executes PR/media campaigns for publishing houses, traditionally, hybrid and self-published authors. Position includes writing press materials, executing and overseeing media relations campaigns (to include landing mid to top-tier media exposure), strategy design, and author branding consulting.

This position may also support our digital team as needed, with a focus on influencer outreach and digital marketing campaigns.

Qualifications

• Self-starter with initiative and literary creativity
• 5+ years of book PR campaign management and execution
• Influencer outreach and digital marketing experience
• Proactive problem solver that is solutions-oriented
• Book lover
• Positive attitude/team player
• Understanding of Muck Rack media database a plus
• Excellent communication skills
• Independently manages workflow
• Creative writer
• Strong social media skills
• Ability to work independently from a home office
• Experience using AI as a tool for research, brainstorming, and ideation

Responsibilities

• Lead and manage media relations campaign execution and client communication.
• Pitch and secure traditional media placements, podcast features, and online media coverage and manage media requests.
• Create compelling press packs, expert pages, sample media questions and media pitches.
• Identify opportunities for contributed articles and creative placements for clients.
• Develop, identify and maintain relationships with the media.
• Research media, newsworthy topics/events and angles/pitches online.
• Work closely with our Director of Publicity to craft and execute PR campaigns.
• Maintain communication with team and clients via Zoom, phone, and email for monthly updates and goal setting.
• Review campaign results and analytics with clients.
• Help authors create consistent branding as needed.
• Assist the digital team with influencer outreach and digital marketing as needed.

Preferred Tech Applications Experience

• High Speed Internet Connection (3mb down and 1mb up)
• Google Workspace (Gmail, Google Docs, Google Sheets)
• Slack
• Canva
• CRM and database software
• MuckRack
• NetGalley
• Mac basic skills

Salary

$55,000-$65,000/year, plus quarterly performance bonuses and year-end profit sharing.

Applicants must reside in a U.S. state where PR by the Book is authorized to employ. At this time, we are unable to hire employees residing in California, Washington, Colorado, or Oregon.