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Senior Writer

Entourage
2 hours ago
Full-time
Remote
India
B2B Content Writing, B2C Copywriting, B2B Copywriting, B2C Content Writing

It’s Tuesday & most of us will head towards a mid week crisis but Entourage will head towards another if you don’t help us hire for these 2 roles..

1. Senior writer
2. Content Strategist

Only requirement > be super fast, extremely creative that we fall in awe of you

Posted byPooja Tiwari, Head of Content

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Senior Writer

Location: Remote

Experience: 2–4 years of experience in content, editorial, ghostwriting, personal branding, media, marketing, or related writing-intensive roles. Strong experience writing for founder, executive, or thought leadership brands is preferred.

About Entourage:

Entourage is a boutique personal branding studio that helps India’s top founders, investors, CXOs, and operators craft powerful online identities.

We build voice, narrative, positioning, and authority. Every post we publish reflects strategic storytelling, sharp hooks, and high-context insights. Our clients trust us with their thinking, reputation, and long-term brand, and we take that seriously.

Founded in 2023 by Ananya Narang, Entourage has worked with 70+ high-caliber leaders and is on a mission to become India’s biggest talent and personal brand management firm for the top 1% of entrepreneurs & operators.

Role Overview:

The Senior Writer owns content quality and narrative outcomes across a portfolio of client accounts.

You are responsible for translating strategy into consistently strong content that feels distinctive, insightful, and true to the client's voice. You will lead content development from ideation to final delivery, mentor Associate Writers, and act as the primary editorial owner for assigned accounts.

This role requires strong writing judgment, narrative thinking, and the ability to independently identify what makes content worth reading.

💻 What You’ll Do:

Account Ownership

  • Own content quality across assigned client accounts.
  • Develop content angles, narratives, and editorial directions.
  • Ensure every piece aligns with client positioning and broader content strategy.
  • Maintain consistency across voice, messaging, and storytelling.
  • Build a deep understanding of each client's thinking, expertise, and audience.

Writing & Editorial Excellence

  • Write and edit high-quality LinkedIn content, threads, newsletters, and long-form assets.
  • Turn raw conversations, notes, and ideas into compelling narratives.
  • Identify weak ideas early and strengthen them before execution.
  • Elevate content beyond surface-level observations and generic takes.
  • Maintain a high editorial bar across all deliverables.

Strategy & Narrative Development

  • Collaborate closely with Content Strategists on positioning and content direction.
  • Contribute proactively to idea generation and content planning.
  • Identify emerging themes, stories, and opportunities within client conversations.
  • Help shape long-term narrative arcs rather than focusing only on individual posts.

Client Understanding

  • Participate in client calls and information-gathering sessions when needed.
  • Extract insights, stories, and perspectives from conversations.
  • Build trust through thoughtful interpretation of client ideas.
  • Ensure content accurately reflects the client's expertise and personality.

👀 What We’re Looking For:

  • Exceptional writing and editing ability.
  • Strong editorial judgment and taste.
  • Ability to structure complex ideas into clear, engaging narratives.
  • Experience writing for founders, executives, operators, or subject matter experts.
  • Strong understanding of audience psychology and platform dynamics.
  • Ability to give and receive feedback effectively.
  • Ownership mindset and attention to detail.
  • Comfort operating independently with minimal supervision.

🎓 Preferred Qualifications:

  • Experience in ghostwriting, personal branding, journalism, editorial, or founder-led content.
  • Strong understanding of LinkedIn and thought leadership content.
  • Experience mentoring writers or leading editorial workflows.
  • Demonstrated portfolio of high-quality writing.


Why Join Us?

  • Work closely with India’s top founders, VCs, and operators.
  • Build a strong foundation in writing, storytelling, and narrative thinking.
  • Operate in a fast-moving, high-autonomy startup environment.
  • Direct exposure to strategy, positioning, and founder psychology.
  • Clear growth path from execution → ownership → editorial leadership.

This role is for writers who can do more than write well. We are looking for people who can think clearly, identify strong ideas, shape narratives, and consistently raise the quality of every account they touch.

How to Apply: Send your application through this form. [click apply]