Senior Social Media Specialist
ZapierI posted two job openings this week and many folks are interested, which is exciting! But I also want to be transparent: they’re not for everyone.
Along with direct experience in the role, here are the soft skills that consistently show up in my top performers (and what I’ll be screening for in this process).
𝗣𝗿𝗼𝗮𝗰𝘁𝗶𝘃𝗲 𝗢𝘄𝗻𝗲𝗿𝘀𝗵𝗶𝗽
I want you to come to me and say, “I think we should…” rather than “Should we…?”
Even better: “I tried this and learned…”
You take initiative, move fast, and own the outcome.
𝗦𝘁𝗿𝗼𝗻𝗴 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻
You keep people looped in, especially in an async culture.
You manage up and across clearly, even when it’s uncomfortable.
You know when to write the doc, drop a Loom, or pull people together to move things forward.
𝗙𝗮𝘀𝘁 𝗟𝗲𝗮𝗿𝗻𝗶𝗻𝗴
You ramp quickly, adapt fast, and start adding value before anyone expects you to.
You don’t need everything figured out before jumping in, you learn by doing.
𝗡𝗮𝘃𝗶𝗴𝗮𝘁𝗶𝗻𝗴 𝗔𝗺𝗯𝗶𝗴𝘂𝗶𝘁𝘆
You don’t get stuck in the unknown. You clarify what matters most, make a call, and keep work moving.
𝗖𝗿𝗼𝘀𝘀-𝗙𝘂𝗻𝗰𝘁𝗶𝗼𝗻𝗮𝗹 𝗖𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗶𝗼𝗻
You don’t just “play well with others”, you elevate the people around you.
You’ll hear us call this “playing for the front of the jersey.” That might mean shifting resources away from your own priorities to help another team if it better aligns with company strategy.
If that sounds like you, I can’t wait to meet you.
If it doesn’t, that’s okay too. These roles require a high degree of autonomy, energy, and clarity in the chaos. If you don’t like operating like that, you won’t be happy here.
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Deadline to Apply
November 30, 2025 at 7:00 AM GMT+1
About Zapier
We're humans who simply think computers should do more work.
At Zapier, we’re not just making software—we’re building a platform to help millions of businesses globally scale with automation and AI. Our mission is to make automation work for everyone by delivering products that delight our customers. You’ll collaborate with brilliant people, use the latest tools, and leverage the flexibility of remote work. Your work will directly fuel our customers’ success, and as they grow, so will you.
Job Posted: 10/9/25
Location: Americas
Hi there!
Zapier is looking for a Sr. Social Media Specialist who’s creative, witty, and knows how to hook an audience. You’ll be the voice of Zapier across platforms, making our channels more engaging, more human, and more impactful.
In this role, you’ll shape how millions of people discover and interact with Zapier online. From engaging with our community across platforms, to steering Reddit conversations to launching our biggest updates on Twitter/X and LinkedIn, you’ll drive social presence that feels authentic, trend-aware, and differentiated. You’ll partner with teams across Marketing, GTM, and Product to bring Zapier’s story to life and strengthen our reputation as the leader in automation and AI orchestration.
If you want to flex your creative muscles while advancing your career at a fast-growing, profitable, impact-driven company, read on…
- Our Commitment to Applicants
- Culture and Values at Zapier
- Zapier Guide to Remote Work
- Zapier Code of Conduct
- Diversity and Inclusivity at Zapier
About You
- Chronically Online You live and breathe internet culture and know how to translate it into on-brand, engaging content that feels natural across platforms
- AI-First Mindset You use Zapier and AI tools daily to streamline workflows, accelerate content creation, and find smarter ways to scale.
- Creative Storyteller You can write funny, smart, and relevant posts and comments that feel human, not forced or robotic.
- Strategic Operator You balance creative instincts with an eye for data, experimenting often but always learning from results.
What You’ll Do
- Community Engagement Be the voice of Zapier in comments and conversations, speaking WITH our audience, not at them.
- Reddit Strategy Manage Zapier’s Reddit presence (with agency support) to build credibility, shape conversations, and positively influence how people and LLMs talk about us.
- Channel Management Share Zapier’s biggest updates on Twitter/X and LinkedIn in ways that feel fresh, engaging, and accessible.
- Trendspotting & Experimentation Stay plugged into internet culture, surfacing new formats and trends, and bring creative ideas to life quickly.
- Collaboration Partner with Customer Advocacy, Influencer Marketing, and GTM teams to support campaigns, amplify stories, and align messaging.
- Continuous Improvement Monitor performance, manage budgets, and propose new resources to grow reach, test new strategies, and improve our channels.
How to Apply
At Zapier, we believe that diverse perspectives and experiences make us better, which is why we have a non-standard application process designed to promote inclusion and equity. We're looking for the best fit for each of our roles, regardless of the type of companies in your background, so we encourage you to apply even if your skills and experiences don’t exactly match the job description. All we ask is that you answer a few in-depth questions in our application that would typically be asked at the start of an interview process. This helps speed things up by letting us get to know you and your skillset a bit better right out of the gate. Please be sure to answer each question; the resume and CV fields are optional.
Education is not a requirement for our roles; however, if you receive an offer, you will need to include your most recent educational experience as part of our background check process.
After you apply, you are going to hear back from us—even if we don’t see an immediate fit with our team. In fact, throughout the process, we strive to never go more than seven days without letting you know the status of your application. We know we’ll make mistakes from time to time, so if you ever have questions about where you stand or about the process, just ask your recruiter!
Zapier is an equal-opportunity employer and we're excited to work with talented and empathetic people of all identities. Zapier does not discriminate based on someone's identity in any aspect of hiring or employment as required by law and in line with our commitment to Diversity, Inclusion, Belonging and Equity. Our code of conduct provides a beacon for the kind of company we strive to be, and we celebrate our differences because those differences are what allow us to make a product that serves a global user base. Zapier will consider all qualified applicants, including those with criminal histories, consistent with applicable laws.
Zapier prioritizes the security of our customers' information and is dedicated to adhering to all applicable data privacy laws. You can review our privacy policy here.
Zapier is committed to inclusion. As part of this commitment, Zapier welcomes applications from individuals with disabilities and will work to provide reasonable accommodations. If reasonable accommodations are needed to participate in the job application or interview process, please contact jobs@zapier.com.
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