Senior Growth Manager

About the job

We’re Unplugged, and we’re on a mission to help busy people switch off from the noise of modern life. Our off-grid cabins across the UK invite guests to disconnect from tech, reconnect with themselves, and recharge offline. No Wi-Fi, no notifications, no doom scrolling. Just three days of real rest.

We’ve grown to 50 cabins with a 85%+ occupancy, set to double this number in 2026, plus already have an audience of over 250K on social media channels.

About the Role

We’re looking for a highly capable, hands-on Senior Growth Manager to bring our growth function in-house and take full ownership of how we scale.

Historically, our growth strategy has leaned heavily on the creative side - PR, brand, and influencer activity.

We’re now doubling down on the “science” of growth: building a repeatable, data-driven engine across digital channels, lifecycle marketing, and conversion optimisation.

This is a unique opportunity to join at a pivotal moment. You’ll take control of key growth levers, and build a high-performing, machine-like system for scaling revenue.

What You’ll Do

Own the Growth Engine

• Take full responsibility for growth performance across channels
• Transition key activities from agency to in-house ownership
• Build and optimise a scalable, repeatable growth system

Drive Digital Performance

• Manage and optimise paid acquisition (or oversee freelancers where needed)
• Improve website conversion rates through testing and experimentation
• Lead organic growth across social and email channels

Be Deeply Data-Driven

• Analyse performance across the funnel and identify key levers for growth
• Build attribution clarity through both quantitative analysis and qualitative insights
• Run experiments and iterate quickly based on results

Get Close to the Customer

• Conduct customer interviews and calls to understand behaviour and attribution
• Translate insights into actionable growth strategies

Think Beyond Channels

• Contribute to broader growth thinking, including product-led growth opportunities
• Identify scalable opportunities beyond traditional marketing

Leverage AI in Growth

• Stay ahead of how AI is reshaping growth and marketing
• Apply AI tools and thinking to improve efficiency and performance

What We’re Looking For

• Strong digital fluency across paid, organic, and lifecycle channels
• Highly analytical, comfortable working with data and experimentation
• Hands-on operator who can execute as well as think strategically
• Fast learner with high intellectual curiosity
• Comfortable working across both quantitative and qualitative inputs
• Experience in complex, multi-channel growth environments

Ideal backgrounds might include:

• Startups with a strong growth culture
• Membership or service-based businesses
• Marketplace or platform businesses
• Companies with nuanced, multi-channel customer journeys

What Success Looks Like

• A fully in-house growth function operating effectively without agency reliance
• Clear, measurable improvements in conversion, acquisition, and retention
• A scalable growth engine that supports rapid revenue expansion

💰 £55,000 - £65,000 DOR

📍 Liverpool Street, hybrid (2 days a week in the office)