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Senior Marketing Copywriter

Xero
Full-time
Remote
Canada and United States
B2B Copywriting

The role / impact

You will shape how we speak across the US and Canada, bringing ideas to life through words that move people. You will write across a wide range of projects, from campaign and product messaging to lifecycle, digital, and social content.

You will leverage technology to accelerate execution while owning the creative and strategic vision. This role involves collaborating with designers, strategists, and marketers to ensure every piece of work feels clear, human, and distinctly like us.

The team & how they connect

You will work directly with the North American marketing team on day-to-day creative projects while staying connected to The Hub, our global in-house agency. This involves working seamlessly with regional and global teams to balance speed with quality.

The team is currently working on

  • Writing and editing creative copy for campaigns, lifecycle journeys, digital experiences, and marketing materials across the region.
  • Adapting copy to regional nuances while maintaining global brand tone and consistency.
  • Supporting campaign concepting by bringing creative thinking and clarity to ideas that scale globally.
  • Balancing craft, speed, and quality to deliver work that is on-brief and on-brand.

Where and how you can work

This role is situated within our North American operations, specifically shaping how we speak across the US and Canada. You will work closely with the regional marketing team to support local campaigns and content.

Here are some of the things we are looking for

  • A portfolio showing headline craft, concepting, and long and short-form excellence is required.
  • You possess the ability to translate complex product messages into simple, human language.
  • We value experience in tech, SaaS, or B2B brand storytelling.
  • Comfort partnering with designers, strategists, and marketers with excellent attention to detail is essential.
  • You have strong prioritization skills and thrive across multiple concurrent projects.
  • Capturing our tone across touch points and markets is a key competency.

Apply even if your experience isn't a perfect match! At Xero, we hire based on your skills, passion, and the unique perspective you can bring to enhance our culture and team.

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☀️ To apply to this role, click the big purple "Apply" button on this page. If the pop-up is a profile or an email draft, send them a message per any requirements above. Otherwise, fill out the attached form.

⚠️ Please DO NOT APPLY if you cannot demonstrate relevant experience in the key areas listed above or meet the location requirements. 

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