Senior Copywriter

Ashley Digital is the e-commerce engine behind Ashley Furniture Industries — the world's largest manufacturer of home furnishings and the largest furniture store brand in North America. The team sits at the intersection of world-class retail and digital innovation, driving the e-commerce experience across every platform and touchpoint, including the Nectar Sleep and DreamCloud mattress brands.

To be considered for this remote opportunity, you must reside and be authorized to work within the United States.

About the role

Ashley Digital is looking for a Senior Copywriter to join its growing Creative team. In this role, you will own the creative copywriting process from beginning to end and have full ownership of editing all copy through to the final product, collaborating with the Creative team to evolve brand voice across multiple brands through product launches, digital product, marketing channels, physical experiences, packaging, and more.

What you'll be doing

• Own the creative copywriting process from beginning to end, with minimal input from others, including all editing and owning the end product
• Use imagination to create original content
• Write clear, creative copy for web content, digital ads, promotional materials, retail signage, and other marketing collateral
• Write and edit long-form blog posts and articles that support SEO, organic traffic, and brand authority goals
• Ensure clear, recognizable tone of voice across multiple distinct contemporary customer-facing brands
• Maintain a consistent editorial voice across blog content while flexing tone per brand
• Work across Retail, Amazon, and Big Box to support retail marketing efforts
• Support A/B testing and data-driven copy with CRM, Growth, and Creative teams
• Collaborate closely with stakeholders to ensure consistent brand messaging, voice, and tone across all communication channels and products
• Provide a range of options for testing themes and positioning for various products and customers
• Be self-motivated and comfortable working in a dynamic environment with tight deadlines

Skills and qualifications

• 5+ years of experience in a professional writing role
• Experience owning the copywriting process from beginning to end, with minimal oversight
• Experience working in e-commerce, strongly preferred
• Experience with A/B testing and data-driven copy
• Familiarity with AI tools and how to best leverage them, including AI agentic tools
• A strong, diverse writing portfolio
• Strong editorial judgment and writing ability
• Ability to balance multiple projects simultaneously and prioritize workload
• Capable of working independently and as part of a team
• Familiar with entrepreneurial and tech-driven creative environments
• Willing and able to attend an off-site meeting bi-annually

What we offer (subject to eligibility requirements)

• Competitive salary
• Health, vision and dental insurance
• HSA company contributions
• 401K with company match component
• Take-what-you-need paid time off
• Wellness benefits
• WFH office and cell phone/internet stipend
• A free mattress plus an awesome friends and family discount

The salary for this position is $90,000–$115,000. Compensation is determined based on background, skills, qualifications, experience, geographic location, and other non-discriminatory factors, and this role may also be eligible for a discretionary bonus.