Senior Copywriter

We are on the lookout for a remote Senior Copywriter!

This is a great opportunity to work in the front-end of how AI is shaping marketing. You'll own quality systems that contribute towards client trust, retention, and how effectively the entire content engine scales.

Do apply or pass it on to your network.

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TripleDart Digital is a B2B SaaS performance marketing agency working with some of the most ambitious SaaS companies globally — typically scaling from $5M to $100M+ ARR across the US, Europe, and APAC.We’re not a traditional agency:

• We focus on pipeline, SQLs, and revenue — not vanity metrics
• We build full-funnel paid media engines, not isolated campaigns
• We operate as an AI-first team, where automation, predictive optimization, and AI-driven creative testing are part of everyday work

We’re building for where paid media is going — not where it’s been.

Role Overview (Summary)

This role sits at the center of TripleDart’s AI-driven content engine. As a Senior Copywriter, you’re not just writing — you’re owning the quality system that ensures everything the AI produces is sharp, accurate, and on-brand. Your work directly impacts client trust, retention, and how effectively the entire workflow scales.

• Own final QC for all client-facing copy (ads, landing pages, email, sales assets)
• Ensure zero copy-related escalations and eliminate churn risk
• Improve AI output by refining ICP context, brand voice, and prompts
• Act as copy POC on client calls — lead discussions and translate feedback
• Contribute to TripleDart’s own marketing and positioning
• Operate as a senior IC with full ownership of the copy quality system

Key Responsibilities

A. Quality Control

• Final QC on all client-facing copy before it ships (ads, LPs, emails, decks, social)
• Apply 6-point QC: weak claims, tone, factual accuracy, terminology, redundancy, FUD
• Flag issues with one-line fixes (no full rewrites)
• Zero tolerance for hallucinated stats — if it’s not in the brief, cut it
• Treat QC as a retention safeguard, not just editing
• Maintain 24-hour SLA (faster for urgent work)
• Keep a QC log by client + issue type to spot patterns

B. Brand Voice Ownership

• Act as copy POC for assigned accounts
• Join client calls as the copy authority
• Build & maintain brand voice docs (tone, vocab, do/don’t examples)
• Turn vague feedback into clear, actionable fixes
• Defend strong copy when right; adapt when client insight is better
• Flag risks early — no surprise escalations

C. Improving AI Workflow

• Build client-specific context (ICP, voice, banned words, claims, competitors)
• Convert QC issues into prompt improvements
• Continuously refine prompts (briefs, angles, ICP, QC)
• Track first-draft acceptance rate per client
• Identify where AI underperforms → route to human-led work
• Stay ahead on tools (what’s useful vs noise)

D. Internal Growth Contribution

• Work on TripleDart’s own marketing (LPs, email, social, sales assets)
• Deliver 1 meaningful growth asset/month
• Help shape positioning and messaging
• Study competitors and bring insights back to team
• Treat TDD as a top-priority client

E. Documentation & Standards

• Maintain house copy guide (voice, banned words, claims, tone)
• Document QC decisions for repeat use
• Build a tagged library of strong examples
• Ensure systems run smoothly without dependency on you

What Your Day-to-Day Looks Like

• Review copy with a numbers-over-adjectives lens — back every claim with proof or rewrite using mechanism
• Flag weak briefs or misfiring AI output before drafting begins
• Run QC async with clear, actionable feedback the team can implement immediately
• Take full ownership of anything you sign off — you’re the final accountability layer
• Spot gaps and push for better — improve prompts, challenge weak tone, raise the bar
• Communicate early and directly when something’s off or delayed — no last-minute surprises

What Success Looks Like

• Act as the final quality gate — nothing ships without your sign-off
• Build a track record of zero copy-related escalations and strong client trust
• Catch deep brand-voice issues and turn them into system-level improvements
• Own brand voice across accounts and become the go-to authority in client conversations
• Continuously improve the AI workflow — better first drafts through sharper context and prompts
• Drive retention by ensuring no copy erodes client trust
• Define standards, contribute to growth, and leave the system more scalable and consistent

Why Join TripleDart

• Work on high-impact copy for fast-growing global SaaS companies — where quality directly affects retention
• Operate at the center of an AI-first marketing engine, shaping how automation scales without losing quality
• Own a role where QC isn’t editing — it’s a core business lever tied to client trust and churn
• Get real ownership early — you’re the final gate before anything goes live
• Build systems, not just outputs — your inputs improve the workflow across every account over time