Patchworks is a leading integration platform (iPaaS) purpose-built for the world of modern commerce. We help retailers and brands streamline their eCom operations by connecting their e-commerce, ERP, WMS, POS, marketplace systems and more, with our robust iPaaS platform.
As we continue scaling across the UK, Europe and the US, we're expanding our in-house marketing function and looking for a talented Senior Content & SEO Writer to own and evolve our content output.
The role:
This is a fantastic opportunity for a strategic and hands-on content marketer to shape and deliver a high-impact content programme. Reporting into the Head of Marketing, you’ll play a key role in driving organic growth, thought leadership, partner engagement and campaign performance.
You’ll support the development of our content strategy while taking ownership of its execution, from long-form blog content and product-led SEO articles to customer stories, reports and partner campaigns. You'll also collaborate closely with our content agency, wider marketing team, and key internal stakeholders.
What You'll Do:
- Lead content planning & execution across our four key focus areas.
- Write and optimise high-performing SEO content (blogs, guides, product pages, etc.) aligned to our keyword strategy.
- Own and manage the editorial calendar, ensuring consistency, quality, and alignment with business priorities.
- Support our Product Marketing efforts by working with our product team to produce client, prospect and partner-facing content, such as blogs, articles, and videos etc.
- Collaborate with the Partner Marketing Manager to deliver joint content with technology and agency partners.
- Support the creation of case studies, customer stories, landing page copy, email nurture content, and campaign assets.
- Monitor and analyse performance of content assets to continuously improve output and ROI.
- Ensure all content is on-brand, insightful, and grounded in the needs of our audience (e.g. eCom leads, CTOs, partners).
- Work with agencies on larger projects, including reports and whitepapers.
What you’ll need:
- 3–5 years+ experience in content marketing, writing or editorial roles — ideally in SaaS or B2B tech.
- Strong SEO copywriting skills and a deep understanding of search intent and content performance.
- Comfortable balancing strategy and execution, from campaign planning to fast-turnaround blog posts.
- Able to manage multiple priorities, stakeholders and deadlines with confidence.
- Experienced in using CMS platforms, SEO tools (e.g. HubSpot, SEMrush), and analytics dashboards.
- Bonus points if you’ve worked in/around the retail and e-commerce space.
- A confident, concise writer with a great eye for structure, tone, clarity and detail.
What you’ll get in return:
- A competitive salary & career progression at a leading eCommerce iPaaS company.
- Work in a dynamic and collaborative environment with passionate professionals.
- An inclusive, supportive, "no questions are silly" working environment.
- Work with a growing global partner ecosystem.
- The chance to create meaningful, high-impact content that drives real commercial outcomes.
- Remote working with the option to work in our London Office.
- The very latest Apple tech and everything you'll need to get going.
- 25 days' holiday for a healthy work-life balance.
- A pension scheme.
- Access to a wide range of perks and discounts on Perkbox.
- A range of health benefits and mental health coverage.
Make your next move count. Join Patchworks and play a key role in shaping the future of integration for the eCommerce world. Apply now to be part of a team where your impact truly matters.
At Patchworks, we are committed to equal opportunities and diversity in hiring. We welcome applicants from all backgrounds, regardless of gender, race, ethnicity, age, sexual orientation, religion, belief, or disability.
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⚠️ Please DO NOT APPLY if you cannot demonstrate relevant experience in the key areas listed above or meet the location requirements.
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