Marketing Manager

About the job

Fairmarkit is the #1 autonomous sourcing platform revolutionizing the way all organizations buy & sell. Fairmarkit equips procurement teams with automation, AI, and GenAI so they can source more competitively at scale. Our solutions for tail spend and strategic sourcing help innovative procurement teams reduce cycle times, drive out costs, meet ESG/Diversity targets, and provide a better stakeholder experience to internal partners and suppliers. Fairmarkit has been recognized with awards by organizations such as Gartner and IDC, and is backed by strategic investors like Notable Capital, Insight Partners, 1984.VC, and Newfund.

As a Marketing Manager, you’ll play a critical role in some of the biggest drivers of Fairmarkit’s growth. You’re a jack-of-all trades looking for an opportunity to take you on the CMO fast track. You have a strong foundation in event management and content creation, with a natural desire to get your feet wet in all aspects of marketing. You’re analytical enough to be dangerous with a strong creative side.

You’ll have direct exposure to company leadership and manage high-impact projects that bring together marketing, sales, customer success and external stakeholders from some of the biggest companies in the world (we’re proud to call them our customers!). You’ll find yourself right at home with a small but mighty marketing team full of fast-paced self-starters that are always there to support one another.

Core Responsibilities

Event and Trade Association Management

• Evaluate and recommend virtual and in-person events and marketing opportunities
• Operate as the prime point of contact with vendor partners to manage multichannel marketing programs
• Manage all live event production and logistics, leading cross-functional planning meetings with sales, design, content and demand generation stakeholders
• Produce, promote, and facilitate webinars (on owned channels and in collaboration with our vendor partners)
• Manage the appropriate scrubbing and importing of leads into Salesforce for campaign ROI tracking
• Track spend within the allocated budget and build effective reports to determine performance and ROI of events.
  

Content Management

• Draft and publish all company social media content
• Draft longer-form content, such as emails, web and landing pages, and blog posts, as needed
• Manage company content calendar
• Update website content as needed
  

Digital Marketing and Demand Generation

• Support setup and management for digital ads, email marketing, direct mail, and other channels as needed
• Support campaign performance tracking in Salesforce and related platforms within our marketing tech stack as needed
  

Skills And Qualifications

• 4+ years in enterprise B2B marketing, with a strong foundation in event logistics and planning. Applicants without proven event planning experience will not be considered.
• 2+ years of startup experience, with a love for working in a high-energy and ever-changing (but incredibly fun and supportive) environment
• 1+ years of Salesforce management experience, with proven ability to scrub and upload leads
• 1+ years of marketing automation experience
• Strong copywriting and copy-editing skills
• Proficiency in building analytical models and analyzing data
• Proficiency in creating slide decks and leading presentations
• Proficiency in Linkedin content creation
• Experience with Asana, Webflow, Marketo, Mailchimp, and 6Sense a plus
• Basic AI prompt engineering experience (delimiters, etc) is a plus
• Procurement industry experience a plus
  

For this role, we are looking for a candidate based in the United States. Remote work opportunities may be limited to designated states. The compensation range for this position is between $68,655 - $115,000 per year base salary + equity and benefits and is dependent on years and depth of experience.

Headquartered in Boston, and backed by a $35.6M Series C co-led by OMERS, Highland, Notable Capital, Insight Partners, and ServiceNow. We are looking for exceptional candidates who want to help grow our company into a global enterprise and make their mark on the B2B tech industry. Come soar to new heights with us!

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