Freelance Social Media Strategist

Plot twist: I accidentally moved into an AI operations role at Every Inc. (if you want that story, I just wrote about it—link in comments 👀). Which means my old gig is up for grabs.

Every needs a social media strategist who can orchestrate four things at once: Every's voice, tech discourse, AI tools, and social strategy. It's a unique kind of person who gets all four—and knows how to make them sing together.

Here's what that looks like: You think like an editor AND a marketer. You pull the most compelling insight from a 3,000-word essay, package it so people actually click, then use AI to scale it across platforms—all while keeping that distinct Every voice intact. (Yes, AI can generate infinite posts, but it takes taste to know which ones are worth posting.)

The job is to help people discover both our essays and our products. One day you're getting as many eyeballs as possible on our latest day-0 model review, the next you're showing how Spiral turns one idea into 20 pieces of content, or how Cora makes inbox anxiety disappear. The trick (and the fun) is making it all feel like a single, cohesive, Every-ful whole.

I'll be working closely with whoever takes this on to build out AI-powered systems that handle the heavy lifting—voice-trained models, content multiplication workflows, the works. You bring the judgment; we'll handle the scale.

Sound like you? Email Kate (click apply) with examples of work you're proud of + why Every.

(ETA: I am not Kate! Kate Lee is our fearless editor in chief. Bonus points if you're also named Kate or Katie and we can make this even more confusing.)

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