Fractional B2B Marketing Manager

We're looking for a B2B Marketing Manager, freelance, immediate start.
I need hustle. I don't need enterprise.

This isn't the right job if...
You're great in a big organisation
You're excellent at process

We need a maverick, who doesn't take no for an answer...

Posted by: Lottie Unwin, Founder

Fractional B2B Marketing Manager (senior) £48-65k

Location: Remote with easy access to London once a fortnight

Commitment: 1.5 day per week

Contract: Part-time contract (30-day notice period)

Salary: £48,000–£65,000 FTE, paid pro-rata for a 1-day-per-week role

Start: ASAP

Brand Hackers

We help challenger brands fight smarter, think sharper, and win bigger.

We build experienced, dynamic and fractional teams that fit in like puzzle pieces – providing just the right knowledge and energy at the right time. We’re not your typical agency or a one-man show; we're a team of passionate professionals who eat, sleep, and breathe branding and marketing.

Our diverse team of experts covers all marketing mix elements, from brand strategy and social media to performance and web development and beyond and with over 100 brands under our belt, our Brand Hackers have a treasure trove of shared experiences. This wealth of knowledge fuels our creativity and gives us the edge.

We’re 4 years old and have grown from just 2 of us to 20+ people with knock-out case studies we’re really proud of and a serious growing reputation (even if we say so ourselves).

Beyond FMCG, we're building iconic challenger brands across Beauty, Luxury, Film, and more working with big challengers like Tony’s Chocolonely and emerging hot startups like Seep. From customer insights and brand strategy to campaign planning and comms strategy, our team tackles a wide range of briefs.

We’re now looking for a Senior Manager to join the team initially 1.5 days per week managing a mix of hospitality & wellness based businesses. This is a senior-level delivery and leadership role for someone who thrives on turning strategy into results, managing a small team to deliver best in class marketing execution.

You will...

• Lead the development and delivery of our partner brand’s B2B marketing strategy collaborating closely with other marketers, founders commercial teams and agencies to ensure marketing activity aligns with business priorities and revenue goals.
• Lead the planning and execution of multi-channel campaigns across LinkedIn, email/CRM, social media, partnerships, events, founder-led content and paid media.
• Own and manage key projects from briefing to completion, ensuring work is delivered on time, to a high standard, and with strong attention to detail.
• Build strong working relationships with clients and internal teams, confidently managing feedback, priorities, and multiple moving workstreams.
• Support the development of compelling brand positioning, messaging, and campaigns that resonate with both B2B and consumer audiences.
• Translate customer insight, commercial priorities, and market understanding into effective marketing plans and execution.
• Manage and mentor a small specialist team, including social/CRM support and external paid media partners, to ensure high-quality execution and accountability.
• Balance strategic thinking with hands-on execution in a fast-moving startup environment where priorities evolve quickly.

You’ll have...

• 6+ years of experience in growth, performance or generalist B2B marketing roles ideally within start-ups
• Proven experience delivering cross-channel marketing campaigns and projects from idea through to execution.
• Strong stakeholder management skills with confidence collaborating across multiple teams, managing feedback, and aligning different priorities.
• Experience working closely with founders, commercial teams, or sales teams and understanding how marketing contributes to pipeline growth and commercial performance.
• A strong understanding of customer behaviour and the ability to translate insight into effective marketing activity, messaging, and campaigns.
• Experience managing agencies, freelancers, or specialist external partners.
• Strong understanding of channels including LinkedIn, email/CRM, social media, partnerships, founder-led content, and paid media.
• Excellent organisational and project management skills with the ability to manage multiple priorities simultaneously.
• Strong copywriting, communication, and storytelling skills across both brand and commercial marketing.
• A strategic and commercial mindset with the ability to connect marketing activity back to business impact.
• Experience working in fast-paced startup or agency environments with a proactive, hands-on approach.
• A collaborative, solutions-focused mindset and someone who thrives on bringing clarity, momentum, and energy to growing brands.
  
  What We Offer

• An opportunity to work with some of the coolest challenger brands in the market, and help shape one of the fastest-growing agencies
• The chance to be part of a true fractional marketing squad; working alongside specialists in brand, social, content and growth, meaning you benefit from the closeness and camaraderie but retain freelance flexibility
• This a roaming role meaning you will work remotely most of the time with the expectation that you will be in London twice a month
• Competitive salary package, with holiday and benefits that include a working-from-home allowance, personal development support, enhanced parental leave, and unlimited coaching sessions.
• An opportunity to grow your expertise working with some of the brightest talent in the brand growth and marketing space and driven by shared purpose and success.

Working rights in the UK are required.

This is a part-time, remote based role that will require you to be within easy access of London. There is an expectation that you will be available for client or internal in person meetings a minimum of twice a month.

What we can give in return

🌴 25 days holiday plus bank holidays (pro-rata)

💪 Monthly working-from-home allowance to be spent on coffee or co-working

🎂 Birthday off

💸 Enhanced paternity/maternity leave & pay

💸 Unlimited coaching with MoreHappi

🤝 Full Up World Membership

🌟Our commitment to your development.

We believe you shouldn’t have to wait until you start a job to see the benefits. Our handbook is open here.

Working rights in the UK required (we are currently unable to sponsor visas).