Content Writer

It's fun to work in a company where people truly BELIEVE in what they're doing!

We're committed to bringing passion and customer focus to the business.

                                                                                                                                                                                                                                                                   

The Content Writer plays an important role in bringing LucyRx’s voice to life through clear, thoughtful, and well-crafted content.

Reporting to the Director of Content & Creative, this role works across Marketing, Sales Enablement, Client Success, and Clinical Solutions to produce content that supports real business needs, from sales materials and thought leadership to client and member communications.

This role requires strong critical thinking, a clear point of view, and the ability to use AI as a strategic thought partner to accelerate thinking, improve execution, and bring high-quality content to market faster.

This role contributes to how LucyRx shows up with employers, consultants, plan sponsors, providers, members, and employees by producing messaging that is well written, on brand, differentiated, and useful.

                                                                                                                                                                                                                                                                   

Role and Responsibilities

1. Content Development & Narrative Support

• Develop clear, compelling content aligned with LucyRx’s positioning as a prescription care partner
• Translate complex concepts into simple, useful language for B2B, B2B2C, and consumer audiences
• Support content plans and messaging priorities established by Marketing leadership while helping bring ideas and execution forward
• Contribute ideas, identify opportunities, and help strengthen content through thoughtful execution
• Bring curiosity, judgment, and care to the work by asking clarifying questions, pressure-testing inputs, and improving drafts
• Ensure consistency in voice, tone, and positioning across all content

2. Sales Enablement & Business-Critical Content

• Develop content for sales and client-facing materials, including one-pagers, presentations, and campaign assets, in partnership with the Sales Enablement Manager
• Collaborate with the Sales Enablement Manager to receive briefs and deliver polished, audience-right content on time
• Support messaging for key growth areas, including specialty, GLP-1, and women’s health

3. Thought Leadership & External Content

• Write content across channels, including:
  • LinkedIn and other social media (executive and brand)
  • Website (pages, blogs, and articles)
  • Digital and email campaigns
  • Events and trade shows
• Collaborate with leadership and subject matter experts to develop credible, differentiated perspectives
• Ensure content is grounded in real-world experience, data insights, behavioral science, and market dynamics

4. Cross-Functional Collaboration

• Partner with Clinical, Sales, Client Success, and Operations to gather inputs and shape accurate, meaningful content
• Support creative projects from brief to delivery, coordinating with design partners as needed under direction from project leads.
• Ask strong, clarifying questions to improve the quality of inputs and outputs
• Translate complex information into clear, audience-appropriate messaging
• Act as a connector across teams to ensure content reflects real-world use and understanding

5. Content Quality, Consistency & Standards

• Apply and uphold LucyRx voice and messaging standards across all content
• Ensure clarity, accuracy, and consistency in terminology and positioning
• Adapt tone and messaging appropriately across audiences while maintaining a consistent brand voice
• Edit and refine content to improve structure, readability, and human impact
• Contribute to evolving and strengthening LucyRx’s voice as the company grows
   

6. AI-Enabled Content Development & Workflow Acceleration

• Use AI as a strategic thought partner to accelerate research, shape ideas, and improve content quality
• Apply AI tools to streamline drafting, iteration, and content production without sacrificing clarity or accuracy
• Bring structure and discipline to AI-assisted workflows to improve speed to market and consistency
• Identify opportunities to scale content creation and reduce manual effort through repeatable, AI-supported approaches
   

                                                                                                                                                                                                                                                                   

Qualifications and Education Requirements

• Bachelor’s degree in Communications, Marketing, Journalism, or related field (or equivalent experience)
• 5+ years of experience in healthcare content, writing, or communications roles across agency or in-house environments
• Demonstrated experience creating content that supports sales, marketing, or client engagement
• Strong ability to translate complex topics into clear, structured, and compelling content
• Experience working cross-functionally with non-marketing stakeholders
• Ability to manage multiple projects and priorities in a fast-paced environment and manage timelines and budgets

What We’re Looking For

• Strategic thinker. You don’t just write. You understand why the content exists, what it needs to do, and how to make it effective
• Strong point of view. You ask smart questions, offer ideas, and help strengthen the work—not just execute it
• Exceptional writer. You bring clarity, structure, and precision to everything you produce
• Disciplined in brand voice. You understand that voice is not style—it’s strategy. You can internalize a brand quickly and apply it consistently across formats, audiences, and channels
• Strong collaborator. You bring a positive, solutions-oriented approach and build strong working relationships across teams
• Curious and analytical. You dig into topics, connect ideas, and translate complexity into something useful
• Comfortable working in a fast-moving environment where priorities, inputs, and timelines can evolve quickly
• AI-fluent and forward-thinking. You use AI thoughtfully to speed up research and iteration while keeping quality high.
• Practical and outcome focused. You understand that content needs to be used—in sales conversations, client discussions, and real decisions

Preferences

• Experience in healthcare, insurance, PBM, or another regulated industry
• Experience working in a growth-stage or high-change environment
• Experience supporting employer, consultant, or B2B audiences
• Experience with sales enablement or revenue-supporting content
• Tuned into culture, trends, and technologies in marketing and beyond

Physical Requirements

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

This is a largely sedentary role; however, some standing, walking, bending, and reaching may be required. Regularly operates in an office or home office setting which involves utilizing a computer, mouse, keyboard, and occasionally operates other standard office equipment, such as printer, copier, phone. Travel may be required by either car or airplane, or a combination of multiple modes of transportation.

What We Do

LucyRx is an independent, next-generation pharmacy benefits manager (PBM) transforming how healthcare works. We’re fixing what’s broken in the PBM industry by putting people first and challenging outdated norms. For too long, traditional PBMs have prioritized profit over patients, and we believe that’s just plain wrong.

LucyRx offers bold, innovative solutions powered by LucyIQ, our proprietary AI platform, to deliver actionable insights that lower costs, improve care, and simplify prescription management.

While we’re new to the PBM space, LucyRx is built on decades of leadership experience and a commitment to meaningful change. We’re a nimble, remote-first team with a bold mission to redefine pharmacy benefits—and we’re just getting started.

What It’s Like to Work at LucyRx

At LucyRx, we’re a fast-moving team dedicated to making healthcare simpler, fairer, and more effective. Joining us means being part of a dynamic, mission-driven group that works collaboratively to challenge outdated industry practices and redefine what’s possible in pharmacy benefits.

We value accountability, innovation, and a relentless focus on making an impact. Here, you’ll find a supportive culture that encourages you to bring your whole self to work, share bold ideas, and grow alongside smart, driven colleagues who are passionate about fixing the PBM industry. If you’re ready to roll up your sleeves and make a real difference, we’d love to have you on our team.

Salary:

$60,490 - $70,890