Content Writer

Pretty sweet gig (that won't help dwindle your travel wish list but will bolster your knowledge on where the best new bathhouses are opening across NSW!) going in our Content team at Destination NSW! Work with Pilar Mitchell - a gift - and be led by Paige Richardson - another gift. Message with any qs!

Posted by: Molly Urquhart

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Content Writer

• Join Destination NSW, the champion and voice for the visitor economy within the NSW Government
• Clerk Grade 7/8 position with a salary range $113,574 - $125,720 per annum plus superannuation
• Temporary role (up to 29 May 2027) located in The Rocks, Sydney

About the role

The Content Writer is responsible for producing clear and engaging editorial content for a range of channels. You will create copy for consumer marketing programs, PR and media activity, partnerships and events, as well as content tailored to consumers, industry and corporate audiences. Working closely with internal teams and stakeholders, you will ensure all content reflects the organisation’s voice, aligns with agreed messaging and meets brand guidelines, while supporting broader business objectives.

You will also contribute to corporate writing and editing, including proofreading and sub-editing materials to maintain a consistent and professional standard. You will develop content for blogs, websites, eDMs and social media, as well as support media pitching and industry communications. A strong focus on accuracy and detail is essential, with responsibility for fact-checking and liaising with stakeholders to ensure quality at every stage. You will also play a part in improving processes and finding more efficient ways to plan and deliver content across the team.

About Destination NSW

Destination NSW is the champion and voice for the visitor economy within the NSW Government. Spearheading a whole-of-government approach to visitor economy growth, Destination NSW influences and shapes the visitor economy through strategic research, policy and thought leadership, stakeholder engagement and consultation, commercial partnerships and investment in visitor experiences, business support, marketing and events. Destination NSW is also the major investor in Business Events Sydney (BESydney) for the purpose of securing more international and domestic conventions, incentive travel reward programs, corporate events and exhibitions.

See destinationnsw.com.au for further details.

About You

You are an experienced writer with a strong background in editorial and creative writing, ideally within a media or publishing environment. You are comfortable working across a range of formats, from eDMs, marketing campaigns and PR materials to blogs, websites and social media. With a clear and adaptable writing style, you can tailor content to different audiences while maintaining a consistent tone and meeting brand and editorial guidelines. You take pride in producing accurate, well-structured work, with careful attention to detail, including proofreading, editing and fact-checking.

You are organised and able to manage multiple projects at once, balancing competing priorities and delivering high-quality content to tight deadlines. You are collaborative and build effective relationships with internal teams and stakeholders to develop and refine content. You are also proactive in improving how work is done, looking for practical ways to streamline processes and deliver content more efficiently, while maintaining a high standard.

To learn more about the role, please click here to download the role description.

How to Apply

Your application must include:

• a cover letter (maximum 1 page) and
• an up-to-date resume (maximum 5 pages) that details your capabilities and experience in relation to the above role.

Applications must be submitted via our recruitment portal; applications will not be accepted by email.

Closing Date: Tuesday 28 April 2026 [10.00AM]

Contact: For any questions related to the role please contact Paige Richardson, Associate Director Content via paige.richardson@dnsw.com.au

For any questions about the recruitment process or to discuss reasonable adjustments please contact Sally McRae, Talent Acquisition Partner via recruitment@dciths.nsw.gov.au

Working at the Department of Creative Industries, Tourism, Hospitality and Sport

At the Department of Creative Industries, Tourism, Hospitality and Sport we bring vibrancy to NSW by growing our creative industries and workforces, driving strong visitor and night-time economies, ensuring a responsible hospitality sector, and putting arts, culture and sport at the heart of our communities.

Together we:

• Create social and economic opportunities for the state
• Support the creation of jobs across the creative, visitor and night-time economies
• Prioritise First Nations artists, stories and culture
• Ensure arts, culture and sport are at the heart of every community to be enjoyed and accessed by all 
• Drive visitation through events, campaigns and visitor experience development 
• Activate our night-time and creative economies to unlock unique precincts and community spaces
• Deliver a vibrant and responsible hospitality, liquor, racing and gaming environment
• Support NSW’s key Cultural Institutions to ensure access for all, enable community experiences and education and preserve the state’s diverse cultural assets and history.

We believe diversity across our department allows us to be a true reflection of NSW citizens. We are a respectful workplace committed to diversity, equity, and inclusion. If you do require an adjustment during the recruitment process, please notify us on your application form.

A talent pool may be created from this recruitment action for ongoing and temporary roles for this role or similar roles that may become available over the next 18 months.