Content Marketing Manager

I’m looking for a brilliant Content Marketing Manager to join our team and help to create content that customers want to engage with, including standout original research.

This isn’t just about content. It’s about crafting strategies around goals, mastering data-driven reporting, and creating high performing content across blogs, landing pages, emails, and videos.

If you’re someone who believes content can drive outstanding results, this is for you.

[Click] apply [..] or feel free to DM me.

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We’re SALT, a marketing agency focused on delivering growth outcomes to our customers by supporting them in content, SEO, and data analytics.

Join our expert team and become one of the best in your field. SALT doesn’t just hire great talent. We give talent space to thrive. We’re a strategic partner to our customers, trusted to build real business value. That means:

• You will learn how to craft custom strategies built around goals
• You will master data-driven reporting tied to business KPIs
• You will have the right resource and authority to deliver business impact
• You will be empowered to make the decisions that result in quality work.

If you’re an elite content manager who wants to feel valued, have the right resources, and work for a leadership that “gets it” SALT is where your career gets serious.

About the role

We optimise the profits of leading global businesses including Amplitude, Cloudflare, Jewsons, and Gitlab.

Now we’re building the agency’s own marketing strategy to create content that our customers want to engage with, including standout original research.

So, are you ready to execute a high-impact content marketing program that drives positive, meaningful outcomes?

Are you interested in:

• Executing and maintaining the content strategy developed by the Head of Marketing, adapting it to evolving market needs and feedback
• Creating high-performing content—blogs, guides, landing pages, email nurtures, videos, and more—that aligns with SEO best practices and customer intent
• Assign and project manage work for the in-house content writers, ensuring timely, high-quality delivery for the SALT marketing team
• Auditing, refreshing, and optimising existing SALT content to improve performance across search, conversion, and engagement metrics
• Managing the content calendar and delivery pipeline
• Working in cross-functional teams to share knowledge, collaborate, and contribute to outstanding results for the business
• Developing an industry-leading content strategy and continually improving your skills in a team that publishes in leading publications like Content Marketing Institute and Search Engine Journal
• Overseeing the work of freelancers and content creators
• Being part of a high-performing team that makes a difference

What you'll do

We are looking for a Content Marketing Manager.

Reporting to the Head of Marketing, you will be responsible for sales enablement, freelancer management, and content strategy execution for SALT. Your proven ability to execute content strategies that support business goals – traffic, conversions, and engagement – will elevate our marketing. You understand how to craft effective B2B content across formats, funnel stages, buyer personas, and Jobs to be Done (JTBD) frameworks.

This is a great opportunity to use your excellent writing and editorial skills to nurture long-term career opportunities at an exciting juncture in our digital marketing agency.

This is a hands-on writing and strategy execution role – not a pure strategy role. If you’re seeking a position that focuses solely on strategy, this likely isn’t the right fit.

What you bring to SALT

• Ability to optimise for long-term impact over short-term wins
• Excellent editorial skills, including writing, editing, and proofreading
• A minimum of three years of experience creating content
• A desire to produce exceptional written work to help us to achieve strategic objectives
• Creativity and a commitment to original, high-quality content
• Brilliant communication skills, both written and verbal
• Experience of working with sales teams to build sales enablement content
• Knowledge of AI tools (ChatGPT, Perplexity, Claude) to develop content and strategy workflows that support – not replace – human thought and quality
• Ability to assess content performance using Google Analytics, GSC, and Ahrefs, and to iterate for better results
• Ability to build effective working relationships with freelancers, stakeholders and peers, both internal and external
• Good planning, prioritisation, and organisation skills
• Commitment to using software and martech for project management, timekeeping, meetings, communication and reporting.

Your opportunity at SALT

SALT is on the hunt for a talented Content Marketing Manager with proven credentials to help fuel our next stage of growth. We’re building a team of specialists who are looking to:

Work with the best: Work with the top innovators in your industry. Recently our team has won awards, given 10+ conference presentations, and been featured in Content Marketing Institute and Search Engine Journal. Your work isn’t just valued, it’s visible.

Make a real impact: We offer fulfilling work which demonstrates value and impact on our clients' business. You’ll be surrounded by a team that enjoys execution as much as strategy to deliver customer success that is built to last.

Accelerate your career growth: At SALT, your growth isn’t a waiting game, it’s a clear path forward. We work alongside you to help you set and achieve professional goals and offer support in training and personal projects.

Get a genuine work-life balance: We ensure a genuine work-life balance where specialist expertise is trusted, boundaries are protected, and quality trumps speed.

If you are self-motivated, creative, and want to be part of a team that values flexibility, career growth, and top-tier perks – including remote and hybrid working, wellness benefits, and epic company events – we’d love to speak with you. We are offering a starting salary from £40k

Apply now!

Important Notes

SALT is an equal opportunity employer. We are committed to ensuring equal opportunities regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability and gender identity. If you have a disability or special need that requires accommodation, please let us know in your application.

We will only accept applications from the UK (all applicants are required to have a legal entitlement to be employed in the UK)

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