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Business Development and GTM Manager

PlaySpace
Full-time
Hybrid
Canada
Growth Marketing, AI and Automation

🚨 We’re hiring! 🚨

Do you (or someone you know) live and breathe sales with a passion for AI, workflow automation, and making an actual difference in healthcare?

I’m looking for a one-of-a-kind sales star to join us on a mission-driven journey to build smarter, more accessible tools for clinicians and patients. This isn’t your average role, it’s blue ocean, high-impact, and fast-moving.

You’ll need to be a self-starter, curious about what’s possible, and ready to push boundaries. Oh... and yes, you get to work with me. πŸ˜‰

πŸ‘‡ Tag someone who should see this or shoot me a message if you're interested. Let's build something amazing.

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Location: Remote/ Hybrid (Canada preferred)
Department: Partnerships & Marketplace
Reports To: VP of Partnerships & Marketplace
Type: Full-time

About PlaySpace

PlaySpace (playspace.health) is on a mission to transform how children, adolescents, and neurodivergent adults engage with mental health services and wellness through our immersive, interactive platform. As a growing startup in the health tech space, we are committed to delivering innovative solutions that help individuals and communities flourish. We’re looking for a strategic, hands-on sales leader to join our team as the first dedicated sales hire.

Job Scope

As the Business Development & GTM lead, you will be a founding member of the outbound sales team at a fast-growing digital health company. This is a perfect role for someone who is interested in joining an early-stage business to manage the sales lifecycle from end to end, including building sales workflowing, prospecting, outbound demoing, closing, and measuring campaign success and metrics. You’ll work directly with the executive team and close deals that shape how therapy looks for the next generation. If you’re looking for a role that mixes sales, strategy, systems, and serious ownership, this is it.

Key Responsibilities

Sales & Business Development

  • Leveraging technology to create a repeatable sales process from prospecting, qualifying, demoing, and closing new healthcare small to medium business deals.
  • Own the outreach process from first touch to qualified opportunity, using a mix of email, LinkedIn, and personalized sequences.
  • Experiment outbound campaigns and messaging to various sectors within healthcare to establish market fit.
  • Be proactively outbounding, identifying, engaging, and booking meetings with high-potential leads.
  • Regularly speak with clients and prospects to understand their needs, pitch solutions, and help move deals forward.

GTM Systems & Sales Automation

  • Own and optimize outbound sales tech stack using HubSpot, Clay, and our broader GTM tech stack.
  • Launch and manage strategic outbound campaigns, powered by AI and automation, and scale what works.
  • Build automated lead generation, enrichment, and tracking flows to make sure there is no opportunity that slips through the cracks.
  • Contribute to and evolve our sales playbook, capturing what wins and scaling it.

Knowledge, Skills & Qualifications

  • 3 to 5 years of experience in sales, business development, or revenue operations, ideally in digital health, health tech, edtech, or mental health sectors
  • Bachelor’s degree in Business, Economics, Computer Science, or a related field
  • Proven success engaging with clinicians, schools, or healthcare organizations
  • Demonstrated experience in high-growth startup environments and in building GTM workflows using tools such as HubSpot, Clay, or ClickUp
  • Passion for experimenting with AI and software to optimize sales efficiency, streamline outreach, and accelerate lead qualification
  • Comfortable operating as a first hire in a role, owning new channels, and testing novel strategies
  • Revenue-oriented mindset with a bias for scalable systems and results-driven execution
  • Strong written communication skills, with a track record of crafting compelling outreach and persuasive pitch materials

What We Offer

  • Competitive Compensation: Competitive Base Salary + Commission and meaningful equity in a high-growth startup.
  • Mission-Driven Culture: Work with a passionate team committed to improving mental health and wellness.
  • Professional Growth: Opportunity to shape and lead the finance function, with significant autonomy and visibility.

How to Apply

If you’re excited about being the financial backbone of a tech-forward health startup and want to help drive PlaySpace’s growth, we’d love to hear from you.

Send your resume and a cover letter to apply. [Click the apply button] Please include the job title in the subject line.

PlaySpace provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to to race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and pregnancy-related conditions), gender identity or expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, genetic information, citizenship, immigration status, or any other characteristic protected by applicable federal, state or local laws and ordinances. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

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⚠️ Please DO NOT APPLY if you cannot demonstrate relevant experience in the key areas listed above or meet the location requirements. 

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