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B2B Writer

Understory
4 hours ago
Full-time
Remote
Remote (Global)
B2B Content Writing, B2B Copywriting, Social Media

I'm hiring content writers at Understory to work with some of the top executives in B2B to take their original thoughts and turn them into consistent content.

Our content services are scaling tremendously, and we're seeing tons of success across the board with our portfolio of clients.

Like most of our services, this came about completely organically after realizing how we had scaled our business to nearly eight figures in revenue through paid media, go-to-market engineering, content, and strong RevOps to bring it all together. Content alone has generated multiple millions in revenue for us.

As we've grown we've turned this into a repeatable playbook that we've spent the last year refining. At this point over half of our team regularly creates content that brings revenue through the door on a weekly basis.

Beyond just direct lead generation, content has proven to be a source of credibility, brand awareness, and thought leadership that compounds drastically over time.

We've booked over 1,000 sales calls from content alone and now we are doing the same for our clients.

Here's what we do:

We write high-quality thought leadership content that comes from our clients' heads directly. Our job is not to come up with the concepts. It's to bring a menu of different ideas to the table that brings the right eyeballs to our clients' content. Our clients speak, and we turn their words into a structured strategy.

We show up to regularly interview our clients with a list of topics that are relevant to their business and then we use our go-to-market engineering chops to identify posts and concepts within their niche that have gone viral and emulate those trends and patterns while retaining their own voice and original thoughts. Beyond that we use our own original ideas to create new methods and tactics to promote virality and ultimately drive revenue for your business. After all, we are marketers.

Most executives don't have an extra 15 to 20 hours a week to write content even though they know they should be doing it.

If you're looking for a team that's been in the trenches for years, and knows how to turn content into revenue, we're here, and I'd love to chat.

If you're a skilled writer that wants to work with the top executives on LinkedIn, send me (Alex Fine) a DM. This is a direct customer interfacing role.

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