Vaulted is looking for a skilled Content Strategist | Copywriter with a solid foundation in B2B marketing. This role is focused on shaping and implementing content strategies that drive client success and elevate their digital presence. Working across both internal and client-facing initiatives, you’ll blend strategic thinking, creativity, and precise content development to make an impact.
This is a remote, part-time, contract (1099) role for individuals located within the United States.
Key Responsibilities
- Content Strategy and Planning: Create data-driven content strategies tailored to B2B objectives, maintaining a consistent brand voice across various digital platforms
- Content Creation and Copywriting: Write engaging, on-brand copy that tells a compelling story for Vaulted and client brands, balancing strategic goals with creativity
- Content Calendar and Editorial Oversight: Manage content calendars aligned with campaign timelines, ensuring consistent tone and quality. Establish and enforce editorial guidelines
- Analytics and Reporting: Utilize analytics tools to track content performance, providing actionable insights to enhance strategies
- Trend and Audience Insights: Monitor B2B trends and audience behaviors, including key demographics like Gen Z, to keep content relevant and engaging
- Content Briefing: Develop clear, strategic briefs to guide both internal and client-facing teams
- SEO and Distribution: Implement SEO and distribution plans to expand content reach and impact
- Client Collaboration and Presentation: Present content strategies to clients, walking them through proposed brand approaches and supporting long-term goals
Qualifications
- 3+ years of experience in content strategy, digital marketing, or copywriting with a B2B focus
- Ability to create and maintain a cohesive brand voice across various formats
- Strong verbal and written communication skills, effectively conveying strategic ideas
- Proficiency with analytics and reporting tools for data-informed content strategies
- Availability within U.S. EST Hours for deliverables and client calls
- Experience in establishing and upholding editorial standards
- Comfort with remote collaboration tools, including ClickUp and Slack
Bonus Skills
- Familiarity with CRM tools (HubSpot, Salesforce, Zoho, etc.) to support B2B marketing objectives
- Experience managing multi-language or international content strategies
- A creative approach to storytelling, bringing fresh ideas to engage B2B audiences
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